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Prospect Relationship Management Using The Raiser's EdgeŽ
Session Level: Intermediate
Speaker:Kelly Geiser Johnson, BA and Nancy Appel, BA, MPA, CFRE
Session Description: This session will focus on prospect relationship management systems and their role in successful fundraising programs. This session is being presented by a research professional and a development gift officer, giving you perspectives from both sides of the fundraising office. You will learn how Hazelden Foundation's office works, and you will learn about the specific data that is collected, stored, and reported in The Raiser's Edge. You will also discover how that information is distributed, analyzed, and used to help with organizational planning and decision making.
__________________ Peter Gulka
Chief Bus Driver
Blackbaud User Society www.blackbus.org
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