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Old 10-10-2006, 10:17 PM   #1 (permalink)
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Join Date: May 2006
Location: Winnipeg, MB, Canada
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Blackbaud Products
- Raiser's Edge (RE)
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- API/VBA

Measuring Results to Drive Success Online

Session Level: Intermediate
Speaker: Robert Goodman
Session Description:
When planning an online fundraising campaign, an organization must first determine its objective and set metrics to ascertain whether the initiative is successful. This presentation will address key metrics and best practices that any organization should consider when planning an online fundraising campaign and assessing its success. Specifically, Mr. Goodman will address tips and tricks using Blackbaud NetCommunity that will help you engage constituents in new ways and help you build a better rapport with your constituents.

Last edited by Peter Gulka; 10-11-2006 at 08:03 AM.
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